PROJECT: Long Meadow Ranch organic extra virgin Olive Oil
CLIENT : Pavement SF ART DIRECTION : Michael Hester ASSIGNMENT : Packaging Illustration for Long Meadow Ranch organic extra virgin Olive Oil
I worked with Michel Hester to create a graphic illustration that would be etched directly onto the bottle of this olive oil produced in the Napa Valley at Long Meadow Ranch. The olives are stone crushed at Long Meadow Ranch's estate "frantoio" (Italian for olive mill) and made from a multi-cultivar blend of Frantoio, Leccino, Moraiolo and Pendolino. The traditional stone crushing method grinds the olives into a paste using large granite stones, minimizing temperature and mechanical damage to the oil.